The Bachelor of Business Administration (BBA) undergraduate degree program is conceived to prepare graduates with the requisite knowledge, skills, and values to effectively apply various business principles and tools in an organizational setting.
The BBA foundation is designed to bridge the gap between theory and practical application, while examining the areas of accounting, critical thinking and decision-making, economics, finance, business law and ethics, management, marketing, organizational behaviour, business statistical techniques, and general knowledge.If you follow the three years, you’ll earn 180 ECTS Credits.
On years 1 & 2, the program is following a classical academic year rhythm. We do not have classes on Fridays, allowing our students to work that day if they need/want to. On year 3, the rhythm is organized in such a way that our students can work Part-Time, which paves the way for employment. Our Career & Development Department offers Career & Outplacement services for our students.
At the end of Year 3, the student will have to defend a Thesis which will carry on one of the subjects studied during the programme.
Finance & Accounting
Marketing – Sales – Communication
Management & Human Resource
Decision Maker Program
Peripheral Skills
Professionalization
Finance & Accounting
Marketing – Sales – Communication
Management & Human Resource
Decision Maker Program
Peripheral Skills
Professionalization
Finance & Accounting
Marketing – Sales – Communication
Management & Human Resource
Decision Maker Program
Peripheral Skills
Professionalization
International Finance (Parcours Augmenté – optionnel)
Digital Marketing (Parcours Augmenté – optionnel)
Business Diplomacy (Parcours Augmenté – optionnel)
Entrepreneurship (Parcours Augmenté – optionnel)
I came to IMSG to specialize in international business. The school offers an impressive network which I think is key and will allow us to integrate the working world in the best available conditions.
I joined the IMSG to increase my business and management field knowledge and thus achieve my goal to become an independent entrepreneur. I am very satisfied with the diversity of the educational program and happy to be able to participate in events organized by the school, which allows us to meet influential personalities from the Geneva area.
I chosed IMSG for its Master in Digital Marketing and the pleasant environment it offers (Campus Biotech). I also wanted to be able to combine work along my studies, which is a definite advantage for recruiters!
Business development manager of a company specialized in facility management, I was looking for a Business School allowing me to acquire knowledge and a consistent practice in my position. IMSG teaches me the management basis and instills values and skills that will help my career run smoothly.
Campus Biotech
Chemin des Mines 9
CH-1202 Geneva
Switzerland
Téléphone : +41 (0)22 545 12 80
Email : info@imsgeneva.ch
© 2023 All rights Reserved @IMSG.
