Last Monday, as part of their Innovation Day project, IMSG students had the chance to visit Le Richemond, a five-star hotel on the shores of Lake Geneva, with its managing director, Christophe Hilty.
During 2018, a group of IMSG students will have to propose an innovative project to Richemond, which seeks to develop its reputation on the local level and to “win back the heart of Geneva”.To support their project, they will have to carry out a market study and various surveys in Geneva city. The goal: That one or more of the projects be retained by its management committee. Pragmatic isn’t it?
Hereunder, photos of the visit:
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